Richard Bustillo speaks at the 2015 Automotive Leadership Roundtable in Miami, Florida. Password: ‘ALRvideos’
Author Archive for: Richard Bustillo
About Richard Bustillo
This author has yet to write their bio.Meanwhile lets just say that we are proud Richard Bustillo contributed a whooping 13 entries.
Entries by Richard Bustillo
Richard Bustillo speaks at the 2014 Automotive Leadership Roundtable in Miami, Florida.
Publication: Automotive News Date: January 27, 2014 Author: David Barkholz Nine months ago, Sun Chevrolet Inc. in the Syracuse, N.Y., area created a business development center to handle Internet leads and phone calls for the Chevrolet store and two used-vehicle stores, said owner Todd Caputo. The center now has 14 employees, including a manager. Caputo […]
Rick Case Honda increases conquest sales 4x with targeted video marketing strategy 73% of the 11 hours consumers spend online shopping for a car is spent comparing or cross-shopping vehicles. During this time, the average consumer will spend 2 hours performing searches on the search engines and visit an average of 20 websites before selecting the dealership that […]
Richard Bustillo speaks at the 2013 AutoCon in Las Vegas, NV.
I’m a big fan of Columbo, the TV series starring Peter Falk. But, that’s not what I’m going to write about this week. Instead, I’m going to interview Richard Bustillo, who used YouTube TrueView ads to double the monthly trade-in vehicles at Rick Case Honda, resulting in a 12x return on investment. Bustillo worked his […]
Ruth’s car was stolen and she dreaded buying a new one. Edmunds.com gave her all the confidence she needed with car reviews, TMV pricing, and easy-to-use dealer quotes to buy a new Honda Civic from Rick Case Honda in Davie, Florida. This is her story.
April 11, 2013 — DAVIE, Florida – Richard Bustillo, General Manager of Rick Case Honda, the World’s Largest Full Line Honda Dealership, will be leading a panel discussion at the Automotive Leadership Roundtable (ALR) on Monday, April 15, 2013, at the Fontainebleau in Miami Beach, Florida. This is the second consecutive year Mr. Bustillo was […]
Since the World Wide Web first became available to the general public in the early 1990s, much has changed in this vast universe we call the Internet. I’ve had the opportunity to see many of these changes unfold and impact business first-hand. Networks are faster, browsers are more powerful, and website design and functionality has […]
American Honda announced that Rick Case Honda Davie has earned the President’s Award for 2012. Rick Case Honda is the only one of the Top 10 Volume Dealers in the Country to receive the award an outstanding five years in a row. The award is presented to Honda top-ranking dealerships across the country, based on […]